Skills & Competencies for Sales Promotions Coordinator

Sales Promotions Coordinator job profile

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JOB SUMMARY for Sales Promotions Coordinator

Administers sales promotion campaigns that promote products and support the marketing and branding strategy of the organization.

JOB RESPONSIBILITIES for Sales Promotions Coordinator

Assists in researching, evaluating and recommending tactics that enhance the market positioning of the organization's products or services. Works to create and convey brand messages to improve brand awareness and perception. Helps identify and evaluate promotional merchandise suppliers with the best pricing, products, and delivery options. Plans and coordinates distribution of materials with internal teams.

Sales Promotions Coordinator SALARY RANGE

BASE 50%
$59,371
TOTAL 50%
$60,613
Job Level
P01
Job Code
SM15000328
Education/Degree
Bachelor's Degree
Reports To
Supervisor or Manager

Sales Promotions Coordinator Skills and Competencies List

Proficiency Levels and Behavioural Indicators
Salary.com identifies five increasing levels of proficiency for each skill/competency. Some jobs require only a relatively low level of proficiency in each skill/competency, while other jobs will require a more advanced level of proficiency in the same skill/competency. These levels rate the degree of proficiency (skill level, expertise) we expect the incumbent to perform in the given skill/competency for the given job. Note that we intentionally do not associate timeframes or years of experience in performing the skill/competency because that can be misleading. Proficiency levels identify what the incumbent knows and can do rather than how long they have been doing it. Also, note that the proficiency levels are cumulative, e.g., a level 4 proficiency implies the ability to perform all the behaviors at the lower levels.
Check each Sales Promotions Coordinator skill and competencie below to view definitions.
JOB FAMILY COMPETENCIES CORE COMPETENCIES
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9 general skills or competencies (Job family competencies) for Sales Promotions Coordinator

1 Job Family Competencies – Promotion
Proficiency Level -2
Skill definition-Developing and implementing promotional activities to attract and increase the awareness of customers in buying products.
Level 1 Behaviors
(General Familiarity)
Describes the significance of brand image development to promotion efforts.
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Level 2 Behaviors
(Light Experience)
Documents information needed for promotional activities such as product details and features.
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Level 3 Behaviors
(Moderate Experience)
Generates reports that outline customers’ interest levels and questions asked at various events.
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Level 4 Behaviors
(Extensive Experience)
Leads market research studies and evaluates findings to understand customer and market opportunities.
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Level 5 Behaviors
(Mastery)
Creates engaging promotions including deals to encourage target market purchases.
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2 Job Family Competencies – Channel Sales
Proficiency Level -2
Skill definition-Distributing a product to the market through third parties to increase sales and customer outreach.
Level 1 Behaviors
(General Familiarity)
Explains the benefits of channel sales for improving the customer experience.
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Level 2 Behaviors
(Light Experience)
Compiles data from engaging in channel sales.
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Level 3 Behaviors
(Moderate Experience)
Helps develop organizational best practices to keep a consistent workflow of channel sales.
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Level 4 Behaviors
(Extensive Experience)
Collaborates with the channel sales teams working together in the different companies.
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Level 5 Behaviors
(Mastery)
Develops innovative solutions between the companies to keep a harmonious working environment.
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3 Sales Promotions Coordinator - Skill and Competency
Proficiency Level - 3
4 Skill and Competency - Sales Promotions Coordinator
Proficiency Level - 4
5 Competency for - Sales Promotions Coordinator
Proficiency Level - 5

8 soft skills or competencies (core competencies) for Sales Promotions Coordinator

1 Core Competencies – Self-Motivation
Proficiency Level -3
Skill definition-Ability to identify one's own strengths, set goals and work hard in achieving goals, standards, and targets without external rewards or punishments.
Level 1 Behaviors
(General Familiarity)
Describes benefits of personal drive to achieve goals or standards.
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Level 2 Behaviors
(Light Experience)
Commits to personal and organizational goals.
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Level 3 Behaviors
(Moderate Experience)
Communicates to employees the benefits, rewards, or sanctions if expectations are or are not met.
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Level 4 Behaviors
(Extensive Experience)
Creates a vision board with company goals and objectives to increase motivation within the team.
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Level 5 Behaviors
(Mastery)
Delivers training activities to build continuous self-motivation and confidence across our organization.
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2 Core Competencies – Initiative
Proficiency Level -3
Skill definition-Taking decisive action and initiating plans independently to address problems, improve professional life, and achieve goals.
Level 1 Behaviors
(General Familiarity)
Describes the critical role of initiative in successfully achieving the goal.
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Level 2 Behaviors
(Light Experience)
Identifies opportunities to produce the best results.
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Level 3 Behaviors
(Moderate Experience)
Prepares for unexpected contingencies to prevent possible risks.
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Level 4 Behaviors
(Extensive Experience)
Launches breakthrough products or ideas that positively impact our business.
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Level 5 Behaviors
(Mastery)
Constructs deliberate plans to go above and beyond the stated goals.
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3 Sales Promotions Coordinator - Skill and Competency
Proficiency Level - 3
4 Skill and Competency - Sales Promotions Coordinator
Proficiency Level - 4
5 Competency for - Sales Promotions Coordinator
Proficiency Level - 5

Summary of Sales Promotions Coordinator skills and competencies

There are 0 hard skills for Sales Promotions Coordinator.
9 general skills for Sales Promotions Coordinator, Promotion, Channel Sales, Cold Calling, etc.
8 soft skills for Sales Promotions Coordinator, Self-Motivation, Initiative, Effective Communication, etc.
While the list totals 17 distinct skills, it's important to note that not all are required to be mastered to the same degree. Some skills may only need a basic understanding, whereas others demand a higher level of expertise.
For instance, as a Sales Promotions Coordinator, he or she needs to be skilled in Self-Motivation, be skilled in Initiative, and be skilled in Effective Communication.

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